This target can be achieved if the micro, small and medium-sized enterprises (MSMEs) accelerate their adoption of e-commerce for exporting products and services, the company said.
Vietnam has enjoyed an increase in exports via e-commerce in recent years, with many MSMEs in a prime position to reap significant benefits from the rapid growth of the e-commerce sector, Vietnam News Agency reported.
Many market analysts have pointed out that Vietnam's e-commerce export revenue will top 10 billion dollars in the next four years, the agency reported, citing Deputy Director of the Vietnam E-commerce and Digital Economy Agency Lai Viet Anh.
Last year, household appliances, garment and textile, healthcare products, and convenience goods from Vietnamese brands won the favor of international online shoppers, according to Amazon Global Selling.
Experts said e-commerce will open up export opportunities for many other products, which are of Vietnam's strengths, suggesting exporters carry out various promotional programs such as special discounts, free shipping for orders with high value, while evolving products to make them better meet the taste of consumers.
Vietnam's retail e-commerce sector has demonstrated an annual growth of over 20 percent, according to the country's E-commerce and Digital Economy Agency.
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